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Mitch Joel

Mitch Joel

Mitch Joel’s first bass was a Fender Precision bass. It was sunburst. It was second-hand. It was a fake Fender. The previous owner had ripped out the frets. Mitch didn’t know why, but it was all that he could afford, so that’s what he learned to play on. Now, that all makes sense. Mitch is no Jaco. In fact, Mitch doesn’t play the bass, so much as he enjoys what others can create with it. And, while he studied it in college, other professional interests dragged him further away from bass playing.

Mitch is President of Mirum – a global digital marketing agency operating in 20 countries with over 2500 employees (although he prefers the title, Media Hacker). He is a columnist for the Harvard Business Review, Inc. Magazine, The Huffington Post and other magazines and newspapers. His first book, Six Pixels of Separation, named after his successful blog and podcast is a business and marketing bestseller. His second book, CTRL ALT Delete, was named one of the best business books of 2013 by Amazon. His next book, Algorhythm, will look at how the future of business will blend data and creativity.

Mitch is the host of the Groove – The No Treble Podcast, and he still has a soft-spot for the sound a fretless bass.

Articles by Mitch Joel:

  • Groove – Episode #27: Richard Bona

    Groove – Episode #27: Richard Bona

    He’s known as “The African Sting,” and people compare his style, approach and flair of the electric bass to Jaco Pastorius. If there’s one word that best describes Richard Bona it is: artist. The Cameroon native blends elements of African rhythms with jazz, rock, and pop. He has played with guitarist Mike Stern and Japanese... »

  • Groove – Episode #26: Nathan East

    Groove – Episode #26: Nathan East

    It’s hard to not hear the music of Nathan East. His discography is – literally – a who’s who of popular music, and it runs across many genres. Whether you have grooved to the sounds of Daft Punk’s massive hit, “Get Lucky” or enjoyed the hit song “Easy Lover” by Phil Collins in the mid-eighties,... »

  • Groove – Episode #25: Zander Zon

    Groove – Episode #25: Zander Zon

    Zander Zon has close to 60,000 subscribers on YouTube. That’s impressive for any solo bass player. What’s even more impressive is that Zander’s videos have generated close to 8 million views. The U.S. born (but London-based) artist has become known for both his original bass compositions, as well as his solo bass covers of film... »

  • Groove – Episode #24: Doug Wimbish

    Groove – Episode #24: Doug Wimbish

    Here’s the funny thing about a great bass line. It creeps up on you. You find yourself humming it. The song won’t get out of your head for days. Sometimes, you’re humming it aloud. Often, it becomes an earworm for someone else. They’re either thankful for this or – more often than not – they... »

  • Groove – Episode #23: Rudy Sarzo

    Groove – Episode #23: Rudy Sarzo

    I’m a child of the eighties. Well, the seventies, too, but I cut my musical taste in the early eighties onwards. One of the most pivotal moments in music for me was the 1983 US Festival. The metal day, in particular. I can troll YouTube and watch videos from that day, and it still sends... »

  • Groove – Episode #22: Bryan Beller

    Groove – Episode #22: Bryan Beller

    He could have one of the most fascinating careers as a bass player. It’s not that he’s played in classic bands during the sixties. He hasn’t. It’s not that he was around to see (and played) during the formative years, as the electric bass took hold. He has not. Bryan Beller is a bass player... »

  • Groove – Episode #21: Tim Lefebvre

    Groove – Episode #21: Tim Lefebvre

    There are bass players who are able to cross musical genres, but few do it as well as Tim Lefebvre. His playing consistently demonstrates an uncanny ability to adapt to a wide range of different styles. It may well be the exact reason why David Bowie chose Tim to play on his final studio album,... »

  • Groove – Episode #20: Miroslav Vitous

    Groove – Episode #20: Miroslav Vitous

    Miroslav Vitous. A legendary musician. A true innovator of the bass. Those are facts. Vitous attended the Prague Conservatory (where he played with Jan Hammer long before either of them were stars), which led him to Berklee College of Music. In the mid sixties Miroslav moved to New York, and found himself in the middle... »

  • Groove – Episode #19: Rhonda Smith

    Groove – Episode #19: Rhonda Smith

    In 1996, bass player Rhonda Smith did something that few musicians can ever lay claim to. She joined Prince’s astounding backing band, The New Power Generation. The years, miles and practice that brought her to this moment cannot be underestimated. Getting on Prince’s radar is tough enough. Getting a place in this ferocious musical tsunami... »

  • Groove – Episode #18: Arthur Barrow

    Groove – Episode #18: Arthur Barrow

    There’s crazy stories and then there’s really crazy stories. The timeline of Arthur Barrow’s success falls into the “really crazy story” category (without question). Barrow – a young musician trying to find his way – decides to teach himself the electric bass in 1974 while attending the University of North Texas in Denton, Texas. He... »