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Business Of Music Archives - Page 2

Spend Money to Make Money: A Discussion for Bass Players
I Wish I Knew That

Spend Money to Make Money: A Discussion for Bass Players

Yes, that’s right, the words of my college accounting professor ring true to this day. You need to spend money to make money. While we often think of this term in reference to the boring section of the local paper or as the guiding principle behind buying lemons to sell lemonade, it’s impossible to think of any business, and especially...

Setting a Path to Session Work
Ask Damian Erskine

Setting a Path to Session Work

Q: I have been toying with the idea of starting a session band. I have the right musicians, we are already tight and working on our own stuff, but I have started wondering how one would go about promoting themselves as a session musician. I have been trying to get in with some professional organizations locally, like the local theatre...

Bobby Owsinski Releases Social Media Promotion Book for Musicians
News

Bobby Owsinski Releases Social Media Promotion Book for Musicians

Social media has played a major role in the careers of countless musicians and has helped to give a larger voice to independent artists. Music industry veteran Bobby Owsinski has compiled his social media strategies in a new book, Social Media Promotion for Musicians: The Manual for Marketing Yourself, Your Band and Your Music Online. Available in paperback and Kindle...

Life as a Working Bassist: Where Does the Money Come From?
Ask Damian Erskine

Life as a Working Bassist: Where Does the Money Come From?

Q: What is the reality of how guys like you earn a living? I don’t mean to imply that you are “rolling in it,” but how do bassists who focus on freelance work actually make ends meet? A: Great question! Although I’ve talked about the various ways to make things happen in a career or in a scene, I don’t...

When a Band Member Quits: A Discussion of Music Rights, Replacements and Other Considerations
Ask Damian Erskine

When a Band Member Quits: A Discussion of Music Rights, Replacements and Other Considerations

Q: I play with the Rock ‘Em Sock ‘Em Robots (Arlington, VA). The only founding member of the band who’s been with the band longer than I have has just decided to call it quits. He was responsible for the riffs on our first album, which is also still under production. Now while I am the band’s primary vocalist/bassist/songwriter, he...

Getting Recognized: Advice for Bassists
Ask Damian Erskine

Getting Recognized: Advice for Bassists

Q: How do I brand myself as an internationally recognized bass player? How does one get endorsed to an international brand? A: You’d be surprised by how many times I get this question. It seems that many think there may be a trick or a simple solution to “making it”, “getting discovered” or “scoring an endorsement”. There are a few...

The Culture of Free
The Business of Music

The Culture of Free

The game theory of discovery and the birth of the free-gap It all started because of the discovery problem. Too many things to choose from, more every day. No efficient way to alert the world about your service, your music, your book. How about giving it away to help the idea spread? The simplest old school examples are radio (songs...

Ask Damian Erskine: Landing Endorsements
Ask Damian Erskine

Ask Damian Erskine: Landing Endorsements

Q: I am in the process of getting endorsements, but I want to know what the most effective way to get it done right the first time. I was at NAMM this year and spoke to a variety of people just to meet and greet, but I didn’t ask for artist endorsements. I have an EPK (pics, vids, recordings, and...